Why Choose Our Practice?

learn why patients choose our office

When it comes to picking a dentist, we know that you have options. Convenient, Personalized, gentle and comprehensive dental care is our number one priority.  Since our inception in 1977, we have become well-known for our warmth and caring in addition to the precision dental work that is our hallmark.  Referring physicians, dentists, hospitals and New Yorkers have relied upon us for their preventative dental care, all aspects of general and cosmetic dental care and dentures, for over 40 years!   We are leaders in the placement of state of the art dental Implants and affordable dentures in NYC providing same day dentures, implant supported dentures and permanent tooth replacement with implants in New York.

Here are just a few things that make our practice unique:


From the front office to the exam room, our practice is made up of professionals who take your oral health and your time, very seriously . Using state-of-the art equipment designed with safety and efficiency in mind, we are able to offer top-notch care. As you walk through our office, you will notice that everything is clean, comfortable.  Your safety and comfort are our priority.  Our denture laboratory on premises, allows us to fabricate a denture, do repairs and relines all in one day, a process that usually takes an outside lab 3 to 6 weeks.

As a full service private dental office, we provide state-of-the-art, quality, dental care to meet all of your general dentistry needs including routine exams and cleanings, periodontics(to prevent the progression of gum disease) endodontics(when decay or injury has reached the nerve of a tooth), Prosthodontics (specialized crown and bridge, veneers and of course, dentures) and placement of precision dental  implants for permanent restorations.   A full array of cosmetic and orthodontic dental care are all here under one roof as well;  We offer Invisalign and Zoom to straighten and whiten your  teeth..  (link to the special)



At Herald Square Dental and the Denture Center, we are dedicated to providing the best treatment available for the most reasonable fees possible.  Your treatment plan is carefully designed to meet your specific needs. Our ultimate goal is to help you create and maintain a beautiful natural looking smile, which is crucial to your health, appearance and self image.

We take enormous pride in providing world-class dentistry and improving our patients’ dental function, overall health, and aesthetics.

We know that the cost of care can be confusing. In addition to offering a number of in-office payment options to fit your budget, we also give you up-front cost information on your treatment ahead of time. We are in-network with a variety of insurance plans, and we offer various forms of dental financing with credit available in time frames that fit your needs. We are happy to help you navigate your dental insurance and alternative payment options.


We know that your time is valuable to you, and that’s why we are open 6 days per week and provide dental appointment reminders, and a quick turnaround time on calls and appointment requests.   We welcome dental emergencies and with one phone call our compassionate patient care coordinators will work with you to resolve your emergency promptly.  We are happy to answer any questions or concerns in the office, over the phone or via email.


At Herald Square Dental and The Denture Center, we are qualified to handle all aspects of your care, so you are always surrounded by people that you trust.  If we must refer out, we promise to send you to carefully vetted colleagues who apply the same professional principles in their office that we do in ours.


We respect and understand that many patients experience dental anxiety. At our office, we do everything we can to make sure that your experience is as enjoyable as possible. By communicating clearly what you can expect during your treatment, we are often able to alleviate dental fear.  We have light boxes with nature scenes on the ceilings in the treatment rooms and we provide regular television shows as well as  music or nature videos upon request. We encourage you to bring headphones and music to listen to during your treatment if that’s what relaxes you the best and of course ask the dentist about dental sedation options or laughing gas.


At Herald Square Dental and the Denture Center, you aren’t just a patient. We take an interest in you and your oral health needs. We think you’ll find a friend in our professionals during your visit!

Give us a call today at The Denture Center Phone Number 212-256-9978! You’ll be happy you chose us for your dental needs!